Digital Media Positioning
Digital Media Positioning

Create Stories That Sell

Attract Ideal Clients

Charge Premium Prices

Write More Contracts

Rapidly Increase Your Sales by Engaging Your Most

Profitable Prospects, Everywhere They Go

with video

Attract Better Clients

Charge Higher Prices

Close More Deals

Create Stories That Sell with Digital Media Positioning


1. Laser-Target Your Prime Prospects

We make sure you're only connecting with highly-qualified buyers based on their location, income, age, interests, occupation, homeownership, etc. Then we laser-target them even further based on their response to our initial messages and show them new video stories directly aligned with their specific needs.

2. Tell Them Great Stories with Video

Your best customers don't want to be sold, they need their problem solved. Tell them video stories that show you understand their problem, are qualified to solve it, and help people just like them - with problems just like theirs - every day. Gently but quickly guide them down the path of Know, Like, and Trust.

3. Prompt Them to Take Action Now

Once they've gotten to know you, your laser-targeted, information-seeking prime prospects are looking for an easy, low-risk way to learn more or give you a try. Offer them no-risk gifts like free information resources or time-sensitive special offers such as seasonal specials, discounts, and coupons. Give them a reason to say "Yes!" now.

1. Laser-Target Your Prime Prospects

Initial Targeting

  • Where Do They Live?
  • How Much Do They Earn?
  • Do They Own Their Home?
  • What Do They Do for a Living?
  • What Are They Searching For?
  • Are They In The Market Right Now?

Ongoing Laser Targeting

  • Have They Visited Our Website?
  • Watched Our YouTube Video(s)?
  • Watched Our Television Ad(s)?
  • Downloaded Our Free Gift?
  • Subscribed to Our Email Newsletter?
  • Follow Us on Facebook, LinkedIn, Instagram, X?

“Digital Media Positioning helps business leaders tell great stories that dramatically increase their sales - with video.


Facts tell but stories sell. And nothing tells stories better than video.


What makes these video stories so effective at driving sales is that they are not about the business leaders themselves. Instead, they are tales of the incredible transformations experienced by their clients."

As Featured On

CBS News Radio
The Boston Globe
ABC News Radio
The Miami Herald
News Talk 630 WMAL

2. Tell Them Great Stories with Video

Educational

  • DIY Instructional Videos
  • How to Know If (you have mold)
  • What to Do If (your roof is leaking)
  • Does This (fad idea) Really Work?
  • Breaking News: Does It Affect You?
  • New Inventions or Solution Ideas

Validational

  • Customer Testimonials
  • Online Ratings and Reviews
  • Community Activities
  • Creative Solutions we Invented
  • Referral Stories
  • On-Location Trade Show Reports

Promotional

  • Download Free eBook
  • Seasonal Promotion (leaf removal)
  • Time-Sensitive Offer
  • Limited-Offer Discount
  • Neighborhood/Industry Coupon
  • Free/Discounted Assessment

"The reaction was electric"

"Frank is a master storyteller. When I started to share the videos he created with my clients, the reaction was electric, 'They know me! They understand my situation!'"

Judy Bradt, CEO
Summit Insight

Judy Bradt Testimonial Video
Summit Insight Logo

3. Prompt Them to Take Action Now

I'm Ready to Buy Today

These buyers need a fast, easy way to reach out and schedule a phone call, Zoom meeting, or in-home presentation with a single click or short form-fill. Show them how.

We're Still Researching Options

I'm not ready to buy today but I know this is a problem I need to get solved very soon. How can I get more information without obligation?

Something We've Been Thinking About

We have a problem that will need to be fixed in the next year or so. Even though we're not buying today, we will buy from the provider we feel most comfortable with then. Keep telling us stories!

Connect Your Brand with Premium Television Networks

Over 500 Premium and Local Channels

Tell Your Stories on Every Social Media Platform

Social Media Icons

In Emails and Text Messages

Videos Emails

Video Email

Video Text Messages

LinkedIn Video Message

Video LinkedIn Text Messages

Video LinkedIn Text Messages

Video SMS Messages

Video SMS Message

On Every Screen They're Staring At All Day Long

 Reach High-Value Clients by FedEx & USPS

Which Videos Will Your Prime Clients Will Watch Most?

Customer Watching Video
  • How To
  • Testimonials
  • Problem/Solution
  • New Offerings
  • Clever Ads & Promotions
  • Customer Success Stories

Can Digital Media Positioning work for you?

Our system works best for companies that target specific, high-value customers

Entrepreneur

Home Contractors

If your next installation of a roof, HVAC system, or hardwood floor is worth $10,000 or more, let's talk.

Federal Contractors

Government Buyers have trust issues. Build Trust with stories of successful past performance.

Tech Startups

Investors are busy. Your Video Pitch Deck quickly helps them decide to book a meeting with you.

Sales-Focused Video Marketing Tips & Articles

Frank Felker

Your Guide: Frank Felker

  • 50 Years of Business Experience
  • Worked with Hundreds of Clients
  • Over 25,000 students in 168 countries
  • Bestselling Author of 4 Business Books

"I've worked with hundreds of business owners in scores of industries over the past half-century, 

I know how to craft powerful stories about your business that will bring new clients in the door."

Frank has appeared at or presented before these venues, media outlets, and firms 

Companies Frank Has Worked With

Receive Free Weekly Tips by Email

Video Tips, Ad Ideas, Shortcuts, Cheatsheets, Resources and How-To Videos

"Thanks for asking the right questions!"

"Other video companies I had hired charged a lot more but didn't do the prep work - like asking, 'Who is this video for? What do we want them to do after they watch it?'"

Dan Derbes, Owner
AdvantaClean

Dan Derbes Testimonial Video
AdvantaClean
Digital Media Positioning

HOW TO GET STARTED RIGHT NOW

Schedule Our Discovery Call

Click the button below to schedule a 15-minute call by phone or Zoom to learn more about Digital Medial Positioning and get all your questions answered. No obligation or pressure.

Decide If It's Right For You

After you've learned how our program works and gotten all of your questions answered, you'll know if this sounds like something that will help your specific business grow.

Get Started

The sooner we begin producing your videos and putting them in front of your ideal clients, the sooner you will start meeting your new customers.

Questions? frank@digitalmediapositioning.com

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