Federal buyers and managers like stories as much as anyone
Trust is a critical factor when Federal buyers are awarding projects to contractors.
When they look at your bid, do they see
- A company they are familiar with?
- That can and will deliver on time and on budget?
- A firm that won't embarrass them by not coming through?
As Federal contracting expert Judy Bradt often says, "Federal buyers are among the most risk-averse creatures on the planet."
That's why they frequently award new projects to contractors who have successfully delivered for them in the past.
But how can you show them that they can trust your firm if you have no track record with their agency?
With Digital Media Positioning.
Show them story after story of clients you've helped with identical projects in the past - in either the private or public sectors.
Suddenly they will begin to Know, Like, and Trust you.
After all, seeing is believing.