The ME ME Content Marketing Strategy

Have you ever worked with a Program Director? I worked with several PDs on the radio, but the job is the same on TV. The Program Director is responsible for creating the best mix of programming that will attract and engage an audience, while also generating revenue. Run too many ads and you’ll drive away

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Let’s Celebrate A Bestseller By The River

Are you ready to PAR-TAY? I sure hope so, because that’s just what we’re going to do April 30 at the Harbour Grille in Woodbridge, celebrating the publication of Edwhar Nunez’s bestselling book, Your Beautiful New Floor. Please join 50 or more local business owners and FOEs (Friends of Edwhar) for a celebration of this momentous

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23 Ways Your Book Makes You Money

I try to keep my blog posts short. So I won’t go into detail on each of the 23 Ways Your Book Makes You Money listed below. But I do want to stress one very important point. Only #23 involves making money by selling books. The rest are ways to leverage your book to sell

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How 1 Presentation Became 2,288 Social Video Views

The results are in. You may recall a blog I posted back on February 14th, where I described how I was combining the slide deck and audio recording of a single live seminar presentation to create 100 social video posts. I told you I was going to track the results and report back to you

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Elevate Your Brand, Explode Your Business

Digital Media Positioning covers a wide range of branding strategies. Message Crafting, Social Media, Video Marketing, Public Speaking, Online Course Creation, Podcasting, Press Releases, Broadcast Interviews and more. But the single most powerful tactic I have ever seen for elevating your personal brand high above your competition continues to be… Becoming a published author in

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Separating Solopreneurs

Are you a solopreneur? Across the country and around the world, tens of millions of people are running small businesses single-handedly, with zero payroll or overhead expense. One of the biggest challenges of this path is separating yourself from larger competitors in the marketplace, elevating your personal brand in the mind of your prospects. Yesterday

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